During the past weekend, the Municipality of Valencia, through its brand Valencia Turisme, has highlighted two important tourist events: Navartur in Pamplona and the International Fair of Ornithological Tourism FIO2024 in Cáceres, as well as in Guadassuar.
In Navartur, held at the Baluarte Fair and Congress Palace in Pamplona, Valencia Turisme presented the tourist offer of the province alongside the municipalities of Cullera and Gandia, attracting the attention of both the professional and general public.
In addition to showcasing the diverse tourist offer, Valencia Turisme participated in the Workshop Navartur Meet, facilitating meetings with travel agencies and tour operators from various countries. This presence in Navartur, for the tenth time in a row, provides access to a potential market of high purchasing power from Navarre and the Basque Country.

At the same time, at FIO2024, held in Villareal de San Carlos, Valencia Turisme promoted the province as a destination for ornithological and nature tourism, in addition to highlighting the resources and experiences associated with birdwatching, contributing to the dynamization of rural areas and the de-seasonalization of tourism.
These tourism promotion efforts underline the commitment of Valencia Turisme to position the province as a prominent destination both in conventional tourism and in specialized segments such as ornithology, promoting the sustainability and diversification of tourism in the region.